Clear Data.
Smart Decisions.
Powerful Campaigns.

Strategy & business intelligence for leading online brands. Delivering excellence in the implementation of search strategies, AI based analytics and content programmes.

Let's begin
our method

A Pragmatic Approach

We believe in simplifying web analytics and demystifying digital tactics, delivering the clarity you need. We empower marketing teams to own their performance and support senior stakeholders in making smart, data-driven decisions. We believe that implementation is as important as strategy and we relish chipping away at the little tasks that deliver big results. Our team really cares about their work and we bring an agile, highly responsive ethos that clients love.

Our work

Making It Happen

We help bring strategy to life everyday. We unify data, launch AI models, run search campaigns and create content that’s rich and meaningful. Our multiskilled team integrates with clients to enhance and supplement their own resources. From attribution models to meta details, we make things happen.


What We Do


Get the foundations right for online success. We’re entrusted to guide leading brands through transformative strategy projects.

Analytics & Attribution

Tell the story of your numbers and make commercial sense of digital metrics. We have deep expertise in web analytics, app analytics and attribution modelling.

Data Science

Establish clean, accurate and actionable data, capable of powering smarter decisions. We provide unity, warehousing, data privacy, AI modelling and more.


We have a respected and trusted team of search marketing experts delivering best-in-industry PPC and SEO results for a diverse client base.

Conversion Rate Optimisation

Delivering fully on the promise of data-driven decision-making, our CRO testing capabilities optimise clients’ user experiences across multiple touch points.


Successful digital strategies are supported by solid content programmes. Our content team curates and creates copy, video and rich outputs to power both SEO and social channels.










Commercial Results That Matter

The Coalface team has more than 12 years of deep and hard-earned expertise in the digital field. We crunch data for market-leading brands, execute campaigns across four continents, and serve as gatekeepers of ‘mission critical’ touch points. Clients trust us to manage what really matters to them.


Long Lasting Client Relationships

We pride ourselves on building deeply integrated long-term client relationships. We work as an extension of your own team, evolving with your business and the digital challenges you face. We support a select stable of ambitious online brands who see digital channels as critical to their success.

"Having worked with Coalface for a number of years on SEO and analytics projects it’s safe to say they're a highly knowledgeable and passionate group, and incredibly easy to work with. Coalface will be as invested in the success of your business as your own internal team."

Aer Lingus

Lisa Melarkey - Head of Digital Performance

“'Coalface have really taken our online content to another level, we've been really impressed! A great team of creative & practical people

Allianz Care

Eamonn O’Callaghan - Acquisition Optimisation Manager

“The team at Coalface are an integral part of our online marketing activities and have supported us for over 8 years... just great people to work with!”

BestDrive by Continental

Eddie Ryan - Marketing Director

We Love a Challenge

The Coalface team is always interested in solving new digital challenges and sharpening our skills. We only work with a select client base with whom we can build high levels of trust. If you think we could be part of your transformation, let’s talk!

Units 5-6 Limerick Business Complex,
Raheen Business Park,

Let’s Begin!

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